Shopper Content Program
From brand engagement to direct shopper interaction
The role of online media in the shopping process is growing. People talk about your brand and share product experiences. This is important input which shoppers use during their orientation.
With our Shopper Content Program we create and publish content that will engage consumers with your brand. In a subtle way we influence peers and lead shoppers through the path to purchase, both online and offline.
The conversations on social media that we manage are very informative and valuable and lead to actual consumer and shopper insights.